NIHCM Foundation hosted a webinar entitled "Retail Stores and the Shift to a Consumer-Centric Health Marketplace" on June 4, 2012 at 1:00 PM (EDT).
The number of consumers in the individual health insurance market is expected to double by 2019. Many of the new consumers will be health insurance novices facing a daunting array of decisions. In light of these changes, innovative insurers are increasingly viewing retail stores as a consumer-friendly way to facilitate purchasing and encourage proactive health care choices.
This webinar on the consumer-centered retail model featured industry leaders discussing topics including:
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an overview of the new retail health care marketplace, from exchanges to retail storefronts,
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an in-depth look at the current models of retail stores from two early adopters, and
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why stores are evolving beyond sales to provide assistance with claims, health and wellness activities, and even access to primary care.
This event is part of a new NIHCM webinar series, Transforming the Health Care Landscape.