News & Events

  • Blue Cross Blue Shield of Massachusetts Foundation has published a report evaluating the evidence base for interventions to address the social determinants of health.

  • The emergence of new online tools—built by journalists, for journalists—has made it easier than ever to visualize health care data. With the power to build charts comes the responsibility to portray information accurately and in a way that enhances the story for your readers.

  • Injury is the number one killer of children and teens in the United States. Many of these injuries are preventable through education and low-cost interventions like childproof locks and safety seats.

  • With the explosion of public health data online, more journalists than ever need analytical tools in their daily work. Think of data as just another source to interview, along with people and documents.

  • NIHCM Foundation hosted a webinar to discuss the latest in telehealth, including federal health IT plans, new models of telehealth delivery and ongoing regulatory obstacles. A recording of the event is now available.

  • Employees of small businesses have much lower rates of insurance coverage and less generous benefits than their peers at bigger companies, owing largely to challenges unique to the small group market. 

Horizon Blue Cross Blue Shield of New Jersey

May 2012 Issue Brief:

Health Plan Approaches to Preconception Health

 

Health Plan Motivation for Promoting Preconception Health

The Horizon Foundation for New Jersey, concerned about the impact of low levels of health literacy on health outcomes and costs, supports the ChoiceOne Pregnancy and Sexual Health Resource Centers’ Optimal Health Training Program which educates women of childbearing age on self-care, prevention and early intervention.

Promoting Health Literacy to Encourage Adoption of Healthy Lifestyles

The Horizon Foundation for New Jersey, the philanthropic arm of Horizon Blue Cross Blue Shield of New Jersey, has been working to improve preconception health literacy by funding the ChoiceOne Pregnancy and Sexual Health Resource Center to deliver the Optimal Health Training Program (OHTP) to women who depend on public medical services in northern New Jersey. This center serves women of all ages experiencing or at-risk for an unplanned pregnancy or sexually transmitted infection. ChoiceOne staff determines each woman’s health literacy status upon initial screening, and women with lower levels of health literacy are targeted to receive the OHTP as a component of their services at ChoiceOne. The program includes education and skills training in health care terminology, medical forms, gaining access to early intervention and prevention programs, medical assessment, and mentorship in responsible self/family health care. Ultimately, the hope is that the improved knowledge will help participants navigate the health care system more effectively in the future to access needed preconception services and that they will be empowered to share their knowledge with others in their communities. In terms of program reach, the ChoiceOne program delivered services to 3,719 women during the year-long grant period – two and a half times its original goal.

May 2012 Issue Brief

 
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